augmented reality Archive
-
Augmented Reality Gets Real for Advertising
Posted on May 3, 2012Read a case study recently that demonstrates how augmented Reality can be implemented in the education sector making learning an innovative experience. Below is an excerpt from the case. You are a student. You are studying for Physics final exams. You... -
Times intARact – power of freedom to choose information
Posted on April 30, 2011If you find print advertisements too static and staid, here is something that will lead you to a more lively campaign — mobile and interactive — from your newspaper. It will offer you the freedom to choose the information about... -
intARact provides a first of its kind experience to Godrej’s TG
Posted on March 22, 2011Handling voluminous material especially in events/shows requires plenty of planning and efforts. Godrej Interio this time in the year wanted to ease themselves from the hassles and at the same time didn’t want negate the showcasing of values of... -
Things that shaped 2010 for us
Posted on January 13, 2011Hi Friends, It has been a great year for us and we wanted to recall some of the trends that we observed in the market. QR code makes inroads in to India QR code has not just made its way into Indian Market,... -
TELiBrahma scales Augmented reality to new heights
Posted on July 6, 2010Augmented reality is not just about downloading a code.TELiBrahma has launched three new offerings that would take augmented reality and its applications to new heights. Being the first of its kind innovations in the world these offerings are targeted at... -
FIFA World Cup Action comes to shopping malls in Mumbai & Delhi
Posted on July 6, 2010FIFA World Cup 2010, the world’s most favourite sporting event spreading its fever high and high all over the world has started to grip Indians as well.As the country’s soccer crazy fans get hooked to the FIFA World Cup, athletic... -
Its action time! Catch the latest Football campaign of Nike powered by TELiBrahma
Posted on June 22, 2010You need not go to South Africa to support your favourite team playing at the FIFA World Cup. Be a part of the crazy football mania by just stepping outdoors. If you’re shopping at the Nirmal Lifestyle and the Oberoi... -
Augmented Reality brings Ford Figo onto your mobile phones
Posted on June 11, 2010TELiBrahma has also provided the Augmented Reality (AR) service to Ford India Pvt Ltd for their campaign of Ford Figo. The objective of the campaign was to create excitement and brand engagement for the print campaign of Ford Figo by... -
It’s been raining awards at TELiBrahma
Posted on June 7, 2010TELiBrahma, India’s leading mobile solutions company has been named a winner at the Summit Creative Awards and has also been nominated for the New York Festivals (NYF) International Advertising Awards. Our campaigns have bagged virtually all major mobile advertising awards... -
Nike provides great in-store experience through Augmented Reality
Posted on May 31, 2010With the launch of “Nike Sportswear collection”, Nike India wanted to engage its customers in an innovative way and drive more curiosity towards Nike Sportswear collection. The objective of the campaign was to integrate innovation with the launch campaigns carried...
